CarGurus News
Fee Transparency Update

Transparency and trust have been central to CarGurus' mission since our start, and we've continued to build on our industry-leading foundation to connect dealers with high-intent shoppers.
As the Federal Trade Commission makes fee disclosure imperative, all-in pricing is becoming the industry standard. Using the simple fee set up technology we built, the majority of dealers have already provided all-in pricing on their used inventory on our platform.
We're now requiring fee disclosure to continue to provide the most trustworthy car shopping experience — one that levels the playing field for dealers and consumers.
Starting July 14, any used inventory on our platform without disclosed fees will be categorized as “No Rating” and will move lower in search results. Shortly after July 14, CarGurus IMV and Deal Ratings will be calculated based all-in price, inclusive of disclosed fees.
We're highlighting this new level of transparency with consumers through badging on search results and vehicle detail pages, a dedicated search filter for transparent pricing, and more updates to come.

We remain committed to providing the most trustworthy car shopping experience for consumers and dealers.
Thanks for your partnership.


